Just Born at Sweets and Snacks 2013
Rosa One of my favorite moments from last month’s Sweets and Snack’s Expo was the surreal Mike and Ike press conference with Nelly?at the Just Born booth. Yup, that Nelly. At…
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Jelly Belly Jewel Collection
Jelly Belly didn’t have a totally new candy product to show off at Sweets and Snacks this year (last year was all about Snapple Jelly Bellies), but they did have…
Yet another weird Skittles commercial
Via AdFreak, here’s yet another weird Skittles commercial. It’s interactive, which is neat, but you totally lose the brand engagement by the time the interactive stuff starts. I don’t really…
Lemonheads now 50 years old
Lemonheads turned 50 last year, and they’re celebrating with a fun little Limited Edition tin marking their 50 years of pucker power.?It’s like an Altoids tin, only (duh) it’s filled…
Fake Mini-Snickers
Miniaturized candies was a big trend at this year’s Sweet and Snacks Expo. Funnily enough, that trend was teased on April Fools Day when Snickers posted this (fake) ad for…
Gun control alternatives
A few weeks ago, the news of a cute exchange between Vice-President Joe Biden and a 7 year-old boy made the rounds. Apparently this 7 year-old wrote a letter to…
Get the most out of your candy experience through physics knowledge
I love when science and candy can intersect! Physics research has found the key to making hard candy last, with a fun science paper called “Sticky physics of joy: On…
Sweets and Snacks Expo 2013 – Day 2
Day 2 of Sweets and Snacks was our last day, though the conference went on for one more day. We had only about a third of the floor to cover,…
Happy Memorial Day
I’ve gotten a bit behind on life, thanks to travel for Sweets and Snacks last week. I owe y’all a wrap-up of our second/final day at the Expo, and then…
Sweets and Snacks Expo 2013 – Day 1
Day 1 of the Sweets and Snacks Expo is over, and I’m exhausted! I stayed up past my bedtime trying to get some science done, and then it was up…
Sweets and Snacks Social Media Gameplan
Emma Emma here. A quick update on how you can keep up with us at Sweets & Snacks 2013! I will be live-tweeting all the deliciousness on Twitter @zomgcandy. We’ve created…
Sweets and Snacks is TOMORROW!
Emma and I are flying to Chicago for the?Sweets and Snacks Expo at the crack of dawn tomorrow! The Sweets and Snacks Expo is the big annual candy and snacks…