Is the Blueberry Pie Oreo a future classic?
The Oreo flavors started as crazy as possible to get attention. However, the new iterations have toned down the wildness for more conventional and granted, more delicious flavors. I previously reviewed Red Velvet Oreos, which I found to be a wonderful treat because they weren’t trying to do too much. The same applies to the S’mores Oreo and of course, the now famous Cookies N Creme Oreo. There’s very little risk involved with any of those flavors; they appeal to the masses as they are popular flavors even without the Oreo brand attached. There’s talk that Oreo has run out of ideas. Thankfully the Blueberry Pie Oreo proves me wrong.
The thing about this flavor is that it’s unlike anything out there. It doesn’t take an already established flavor (that would be in a standard ice cream for example) and put it into the Oreo filling. Instead, the Blueberry Pie Oreo becomes its own thing. Rarely is blueberry utilized as a flavor–let alone something as specific as blueberry PIE! And it backs it up, too. It’s amazingly delicious and delivers on its promises as being blueberry pie flavored. You really get hints of both. A bit of a warning, the blueberry is quite strong. If you don’t like that taste, you will probably not like these. However, for those who do, I can guarantee these will be one of your new favorite snacks!
What makes them so unique, other than their taste is the actual look of the Oreo. The Blueberry Pie flavor uses the white cookie with a cool blueish-purple frosting. I would go as far as to say that the color of frosting is beautiful. It doesn’t mimic the look of an actual blueberry pie, but it’s super unique.
That’s really what this cookie has going for –its originality. It proves that there is indeed room for the Oreo brand to grow, and many directions it can take for its upcoming flavors. An OMG for me.