A few years ago, it was considered that the use of artificial intelligence in business was an innovation, a bold decision that not every manager was ready to make. Today, the introduction of AI in some areas is already a necessity. A reliable artificial intelligence consulting company is worth its weight in gold, because only the correct use of modern technologies will allow you to take advantage of all their benefits.
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How artificial intelligence can help in business
Everyone has heard of AI, but not everyone understands exactly how this technology solves a company’s tasks. In order not to go into technical details, we can simply list the benefits of implementing innovations using specific examples from different areas of bickering:
- Saving time and human resources. For example, in logistics, AI can automate warehouses, optimize transportation routes, and partially robotize order processing.
- Sales growth. Partial marketing automation reduces time for market research and target audience identification, analyzes the effectiveness of implemented strategies, and personalizes offers for each client.
- Solving HR policy issues. AI can choose the most suitable candidate from thousands of candidates by analyzing their data, the system itself will conduct an interview and evaluate its effectiveness, eliminating the human factor.
- Manufacturing process management. In an industrial plant, AI will check the status of equipment in real time, optimize and manage production processes, and minimize downtime.
- Increasing customer loyalty by improving service. Artificial intelligence immediately answers questions from buyers or service customers, conducts correspondence, suggests similar products in an online store, and much more.
Talking about how tightly some companies are already using the technology, one cannot fail to mention the phenomenon of the Amazon Go real store. A customer comes in, chooses the goods he wants, and simply leaves. The AI analyzes exactly what goods the customer took and the amount for them is deducted from the Amazon account. This example shows how it’s possible to use absolutely all the advantages of ai to the benefit of both people and business.
How to implement AI-based technologies in business processes
Simply deciding that you need a smart assistant and assigning small tasks to a virtual secretary is like hammering nails with a microscope. Given the capabilities of these programs, they can be assigned a huge pool of tasks – from recruiting employees, to database analysis and analytics, to production optimization. To do so, you need to correctly incorporate the technology into your business.
There are three ways to put the system to work. The first is to hire an employee on staff. This has its advantages. The developer can create a solution that is maximally adapted to the needs not only of the business sphere, but also of a particular company. It is possible to implement a ready-made solution, which is developed by specialists and presented on the market. It is fast, simple and convenient. But if you need to personalize such a system, you will have to refine it.
The most popular and successful way to implement AI today is cooperation with specialized companies. They have their own staff of developers, are ready to quickly and qualitatively find a personalized solution for the tasks of a particular business, and provide support after implementation.
Whichever way a business chooses, it will remain on the plus side, having implemented AI in its processes.
Varsha