More on chocolate and the poor economy

Rob Walker of the NY Times Magazine’s Consumed column muses about premium chocolate in our current economy. Unlike the WSJ piece that I previously posted about, Walker concludes that luxury chocolate isn’t just getting by; it’s actually doing well.

Contrast that with a NY Times pre-Valentine’s Day piece about using the recession as an excuse to scale back:

Nick Haramis, a magazine editor who lives in Brooklyn, had no such qualms.

He dropped the R-bomb on his boyfriend this year. “I’m usually a flowers-and-chocolates kind of guy,” he said, but this year, he is planning to use the economic downturn as an excuse to emphasize creativity over lavishness. Instead of a box of Vosges chocolates, he said, he plans to buy his boyfriend a single, ripe tomato.

“Some people refer to them as ‘scarlet love apples,’ ” he said.

To each his own, I suppose.

One Reply to “More on chocolate and the poor economy”

  1. Scarlet love apples? You can call them gold but they are still tomatoes. I think I will stick with chocolate. If I brought a scarlet love apple for my wife on Valentine’s Day I would have to go back to the store and get some chocolate.

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