Going viral on YouTube is the dream of so many people and brands to generate more interactions and expand their reach worldwide. Luckily, meeting this dream is not challenging as it simply needs some skills to be learned. To let your YouTube channel perform well, keep your user engagement high and improve your YouTube channel’s visibility. The only way to boost engagement is to increase likes on your videos and channel. Let’s find out the secrets of viral YouTube likes that get your content pushed to new viewers.
Understanding viral YouTube video
Videos that gain popularity through online sharing, especially on social media channels are recognized as viral videos. YouTube videos are considered viral videos when they reach over two million views in only a few days. According to the Harvard Business Review, videos gain more popularity when they are shared online within the initial 48 hours.
Connection over shared interests, sharing relevant information with friends, starting online and offline conversations, engaging with the latest trends, showing subject knowledge, self-expression, and doing something socially good are some of the factors that result in sharing videos online.
A viral YouTube video creates strong emotions that encourage viewers to share them with others in their online networks. Getting your video viral on the platform is extremely beneficial as it has the potential to reach a wide range of audiences within a few minutes or hours of uploading.
The important thing to notice here is that not only audio and visual effects and the person behind the video make it go viral on the platform. Instead, the audience wishes to watch the content of the video. Thus, your focus must be on creating videos that resonate with the interests and desires of your target audience.
The most crucial metric that plays a vital role in getting your YouTube video viral is the number of likes. If your YouTube video has a ton of likes, viewers will naturally get attracted to watch it and share it with others. Moreover, it strengthens your authority and increases your search engine ranking.
Let’s explore the top secrets of viral YouTube video likes.
Gaining YouTube likes for your viral videos not only takes luck but also some strategies that comply with YouTube’s algorithm and terms of policies. Here are some of the techniques that are considered the secret sauce for boosting YouTube video likes.
- Optimize your channel
To persuade users to interact with and like your videos, you need to stand out from the competitors. Optimize and customize your channel by adding a unique and relevant channel name. Create a channel that reflects your brand and attracts viewers. Also, optimize your channel description and add trending keywords to it. Also, focus on the design of your channel, ensuring it must appeal to viewers and appear interesting in search results.
- Keyword-rich description
Your video description must clearly reflects what your video is all about. Include targeted keywords optimally in your description that will bring the attention of the target audience. Research what your viewers are typing in search engines to search for your videos on YouTube and other search engines.
- Right hashtags
Whenever creating any video, include relevant hashtags wherever found appropriate. The right use of pertinent hashtags results in appearing higher in YouTube video rankings. Thus, spend quality time to find which hashtags are performing exceptionally in your niche. Adding some of the best-performing hashtags will help your new viewers to find your videos. Moreover, they are likely to be engaged in your videos and hit the Like button.
- Add CTAs
Call-to-actions or CTAs play a significant role in encouraging your viewers to do a certain act. So, be sure to add correct CTAs in your video description and content so that viewers understand what to do during and after watching your video. Adding a custom CTA is helpful to achieve the purpose of the overall upload.
- Post interesting and quality videos
When it comes to attracting more audience and boosting likes on YouTube, you need to create and upload high-quality content that your viewers are looking for on the platform. Focus on creating videos that meet a specific standard and YouTube’s terms of policies. Uploading offensive or illegal videos can result in getting your videos penalized or your account may get suspended. The best trick to create pertinent content is to understand who your target audience is, what type of content they are finding, and what is currently trending on the platform.
- Use compelling thumbnail images
The first thing that people notice when your video appears on their YouTube feed is the thumbnail image. An appealing and appropriate image can help you gain more views than something irrelevant or uninteresting. Research the right tone and words you can use in your video title and try to create captivating thumbnails that persuade people to tap on them.
- Offer incentives
Every person loves receiving discounts and special offers. Leverage this opportunity to increase your likes on YouTube videos. Famous content creators are using different types of things to incentivize likes on various social media platforms. You can do shoutouts, host giveaways, offer exceptional prizes, instant access to content, or other tangible or digital rewards that can make your audience attracted to your YouTube channel and videos.
- Promote your videos on other social networking sites
Most people are actively using different types of social media channels like Facebook, Instagram, Twitter, YouTube, etc. So, sharing your YouTube videos on all other social platforms or online sites can grow your audience organically. Moreover, it is likely to persuade more viewers to see your new YouTube uploads. For higher and quicker growth, you can also include your YouTube video links to your email signatures, newsletters, or offline collaterals.
At the bottom line, take some time to create quality videos with relevant hashtags, catchy titles, popular keywords, detailed descriptions, and thumbnails. Promote your video on other online platforms and offer incentives to gain more viewers and likes.