I’ve reviewed Hi-Chew several times on this site. Most of them were gifts from friends or businesses in Asia, so some of them were flavors that aren’t sold in the U.S. The Hi-Chew that I’m reviewing today is U.S.-specific.
The company that makes Hi-Chew, Morinaga, has a U.S. subsidiary that sells Hi-Chew in strawberry, green apple, mango, melon, banana, and grape flavors. And as of last month’s Sweets and Snacks Expo, a peach Hi-Chew flavor is now available in the U.S. I got a free sample pack to review from Morinaga.
The Peach Hi-Chew had a light pink center and a lightly floral scent. It started off with a very mild, not very sweet flavor. As its bouncy chew developed, however, the sweetness grew.
Honestly, it didn’t taste much like peach to me. It just tasted mild and floral and sweet, maybe more like a muted strawberry. I was surprised, as Hi-Chew is usually really spot-on with their fruit flavors.
Though it wasn’t as peachy as I would have liked, it was still quite enjoyable with its pleasantly light flavor. An OM.