They come in 36 flavors, which is a lot to cram into one review. For now, I’ll start with the 12 flavors of their gift box: strawberry smoothie, blueberry pie, wild cherry, raspberry jam, English blackberry, pink grapefruit, coconut, sour lemon, banana split, mango, granny smith apple, and tangerine.
The box, as touted on the front, was subdivided into 12 compartments. They were so crammed full of jelly beans that they overflowed into each other.
Compared to Jelly Belly’s near identical beans, these were more irregularly shaped and varied in size. Like Jelly Belly beans, these were flavored in the shell and centers, so they were quite flavorful.
Strawberry smoothie was a pale, spotted pink. It had the mellow flavor of strawberry yogurt that brightened and became floral as I chewed it. The creamy dairy-ness was really a spot-on imitation of actual strawberry smoothies.
Blueberry pie was denim colored. It had deep blueberry notes and a lightly sweet hint of spice. The shell had a pleasant crackle to it.
Wild cherry was the paler of the two maroon beans. It started off bright, then gave way to jammy red fruit notes. I enjoyed it, though I wouldn’t have pegged it as cherry.
Raspberry jam was the lighter maroon. It tasted bright and juicy and had a plummy finish (I double checked against the back of the box; I’m pretty sure I didn’t get it mixed up with the wild cherry).
English blackberry was a deep purple. It had a great bright, juicy sweetness but otherwise was generically fruity to me.
Pink grapefruit had the pale pink-orange coloring of the actual fruit’s rind. It was extremely zesty with a genuine grapefruit flavor. The bitter pith finish was almost too much to bear as it lingered in the finish.
Coconut, a translucent white, was refreshing and tropical. It almost tasted like sunscreen smells – not in a bad way, but that does mean it was more artificial than genuine. It had a nice dairy finish.
Sour lemon was brightly yellow. It had a fresh and zesty initial flavor pop. I wish the brightness carried on further into the chew, but it was still quite nice.
Banana split was a mustard yellow speckled with brown spots. It had a banana flavored overtone that was chased by a bright fruity sweetness that reminded me of the sugar syrup of canned fruit. I usually don’t like banana flavored things, but these were bearable for me.
Mango, orange with red spots, started with a striking seediness that tasted like fresh mangos. It quickly mellowed out, but the zippy seediness lingered.
Granny smith apple was a surprisingly turquoise-tinged shade of forest green. Upon first bite, it had a nice green apple tartness to it. That quickly faded into a mellow apple juice sweetness rather than a real granny smith’s sharp sourness. The finish reminded me of caramel apple pops.
Finally, tangerine was orange colored (surprise!) and had a nice zesty juiciness with a slide bitterness. Overall, though, the flavor was solidly of fresh oranges on the mellower, sweeter side of things.
I thought these were a solid set of intensely flavored beans. An OM.