Fannie May Giveaway

As best as I can tell, Fannie May is a Chicago candy institution, and I made sure to try them out when I visited Chicago a couple of years ago (reviews here and here). They’ve been around since 1920, and while most 90 year-olds aren’t terribly tech savvy, Fannie May’s entering their 9th decade with an online marketing/social media campaign. They’ve created a website that lets you choreograph dancing Fannie May chocolates and share the results with your friends.

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As Fannie May puts it: “Think ‘Elf Yourself ‘ meets the ‘California Raisins'”.

I don’t think it will manage to go viral, but it’s fun and cute, and my Chicago-an friends are totally getting goofy dancing chocolate holiday cards. Like this one that I made.

If you’ve got a few minutes of internet time-wasting to spare, go check out the site! Each of the four chocolates have their own set of moves, some better than others. Then, come back here and leave a comment. Tell me which dance move is your favorite (either for the chocolates or in real life) or leave a link to your own Fannie May dance creation.

Leave that comment by 11:59 pm on December 27th. On December 28th, I’ll randomly choose 2 comments, and each will receive a $25 gift certificate to Fannie May, courtesy of Fannie May, which can be used in stores or online. One entry per person, please. Good luck!

38 Replies to “Fannie May Giveaway”

  1. My favorite is the “Secret Agent” move a la John Travolta in Pulp Fiction. Who knew I’d love watching chocolate dance?

  2. I have not thought of Fannie May in ages! Used to have their own shop in our mall….that has long since closed. I used to love their mint meltaways!

  3. Thank you for reminding me of the California Raisins. I have not thought of them in FOREVER.

    Also, I like the mint candy doing the Cowboy. Because there’s nothing like the suggestive dance moves of an androgynous green square.

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