More on chocolate and the poor economy

March 10th, 2009 by Rosa

Rob Walker of the NY Times Magazine’s Consumed column muses about premium chocolate in our current economy. Unlike the WSJ piece that I previously posted about, Walker concludes that luxury chocolate isn’t just getting by; it’s actually doing well.

Contrast that with a NY Times pre-Valentine’s Day piece about using the recession as an excuse to scale back:

Nick Haramis, a magazine editor who lives in Brooklyn, had no such qualms.

He dropped the R-bomb on his boyfriend this year. “I’m usually a flowers-and-chocolates kind of guy,” he said, but this year, he is planning to use the economic downturn as an excuse to emphasize creativity over lavishness. Instead of a box of Vosges chocolates, he said, he plans to buy his boyfriend a single, ripe tomato.

“Some people refer to them as ‘scarlet love apples,’ ” he said.

To each his own, I suppose.

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1 response about “More on chocolate and the poor economy”

  1. Carl Weaver said:

    Scarlet love apples? You can call them gold but they are still tomatoes. I think I will stick with chocolate. If I brought a scarlet love apple for my wife on Valentine’s Day I would have to go back to the store and get some chocolate.