3400 Phinney Bread and Chocolate

January 21st, 2008 by Rosa

Theo’s 3400 Phinney bars (BUY!) are named after the chocolate factory’s address (3400 Phinney Ave. in Seattle, Washington). Someday, I hope to make a Theo pilgrimage. Theo makes 6 varieties of 3400 Phinney bars; all are organic and fair trade certified. I managed to get 3 of them for my chocolate party. Welcome to 3400 Phinney Week!

First up is the Bread & Chocolate, a dark 65% cacao. The website description (there’s none on the wrapper) called this “an innovative twist on a traditional pairing, featuring dark chocolate with buttery, toasted artisan breadcrumbs and the perfect amount of salt.” The ingredients? Cocoa beans, sugar, cocoa butter, French bread (wheat flour, water, yeast, sea salt), butter, sea salt. Impressively simple.

This bar came in last out of 13 at my chocolate party with an average of 2.04/5. Many friends complained that it was too salty and too bitter. A few people, myself included, didn’t like the texture of the bar. The bread crumbs, which I mistook for rice crisps that wouldn’t dissolve properly, added an unpleasant grit and also made the bar quite dry. With a high 65% cacao content, this bar is on the bitter side and definitely not for everyone. I got a strong coffee finish. An OM from me. I liked it, but it’s too sophisticated to be a frequent indulgence.

This entry was posted onMonday, January 21st, 2008 at 8:00 am and is filed under chocolate, fair trade, OM, organic, review, Theo. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 responses about “3400 Phinney Bread and Chocolate”

  1. jrmy said:

    I have to say, I agree – I really wanted to like this bar, since it’s a great concept, and has all of my favorite ingredients (dark chocolate covered pretzels are one my all-time favorite snack/candies, and this sounded like it could be a great relative). But there’s something about the overall package that’s just off in this case. Of course, that didn’t stop me from eating the whole bar, but I won’t be picking it up again anytime soon.

  2. Rita said:

    *cough*cometoseattleandthencomevisitme*cough*

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